meet the people behind Natascha von Hirschhausen
founder and designer Natascha von Hirschhausen
Hi, I am Natascha. I studied fashion at weißensee kunsthochschule Berlin. During my master studies I took part in a collaboration project between Universität der Künste, weißensee kunsthochschule berlin and Goethe Institut Bangladesh and had the chance to travel to Bangladesh. Being there and experiencing the country with its rich culture, but also its endless mountains of waste, had a huge impact on me. Since then, my goal has been to avoid waste in the first place, rather than upcycling leftovers, because I believe that we have to change the fashion system fundamentally. So I invented my own way of cutting patterns zero-waste. Plus I only used fair and organic materials for every component from the beginning on. One year after founding the brand, I got awarded with the Federal Award Ecodesign in 2017.
Personally, I love to hide behind the camera, my collection, my work, whatever is easiest to pull in front of my nose. I rather enjoy making meaningful products in my Berlin based studio. This only shifts whenever I can talk about my passion for sustainable fashion and zero-waste design in workshops and lectures. I strongly believe in standing together. That is why I co-founded a network for sustainable fashion design. My goal is in growing the brand, for I am truly and deeply in love with my products - for a wasteless future!
co-founder Lukas von Hirschhausen
Hi, my name is Lukas. I am super happy, that Natascha has taken me on this crazy fashion journey, even though I am more of a pants and t-shirt kinda guy. Over the years Tascha has been infectious with her enthusiasm about the philosophy of fashion. So I have been more and more involved. It started with simple support and having her back up to being an active part in a growing fashion label. In 2018, Natascha gave me her last name and all my base are belong to her now *nerd alert*. Since then my main goal is to push the label to the point where I can be a stay at home trophy husband - so shop now!
Wasteless enthusiast Maira Ohlendorf
Hi I am Maira, I am 22 years old and could not be happier to be here in Berlin as an intern for Natascha von Hirschhausen over the next 6 months. Fashion is my passion. Since 2018 I am studying fashion design at the Hochschule Hannover. In the course of my studies, I realized that sustainable fashion is the only option I am willing to take. Recently I began to design my own zero-waste garments but as zero-waste design is a complex technique that takes years to master, I'm looking forward to learn a lot from Natascha and gather first-hand experience.
Sometimes people say I’m crazy but I think that’s just my creativity and that’s what floats my boat. Therefore, I can’t really tell what my future will look like but I am sure I'll be doing my part to get the fashion world more sustainable.